NYLP: Welcome to the New York Launch Pod, a podcast on new startups, businesses and openings in the New York City area. I’m Hal Coopersmith and in this episode, we are speaking to Ryan Babenzien, the founder of Greats, a Brooklyn based sneaker and footwear company. Since we first spoke to Ryan in March 2016, […]
Ryan Babenzien
How You Doin’? Vol 2: Ryan Babenzien, Founder of Greats
Ryan Babenzien, Founder of Greats, steps back on to the New York Launch Pod to discuss the growth of his vertically integrated Brooklyn based sneaker company. Since we first spoke to Ryan in March 2016, his company has more than doubled in revenue, the headcount of the employees has doubled, opened their first retail location […]
Transcript: Episode 15: Ryan Babenzien, Founder of Greats
NYLP: Welcome to the New York Launch Pod, a podcast highlighting new start-ups, businesses, and openings in the New York City area. I’m Hal Coopersmith, and in this episode, we’re going to be talking about sneakers, and stepping onto Launch Pod, we have Ryan Babenzien. He’s the founder of Greats. Welcome to the podcast, Ryan. […]
Episode 15: Ryan Babenzien, Founder of Greats
Ryan Babenzien, Founder of Greats, steps on to the New York Launch Pod to discuss his Brooklyn based sneaker company.
Greats is vertically integrated so that the company manufactures and sells directly to consumers. Without relying on retailers, Greats is able to sell at a lower price than “legacy brands” and cut traditional twelve month development cycles in half, all while making a premium product.